Failure comes part and parcel with invention. When you’re innovating, failure isn’t optional; it’s part of trying something that no one has ever tried before.
Google discovered that its most innovation workers “are those who have a strong sense of mission about their work and who also feel that they have much personal autonomy”. When you’re hiring for innovation, look past the flashy school and the credentialed C.V. and look for someone who’s failed.
Those are the people who are driven to try, fail, and try again until they get it right in the cause of invention, not those wrapped up in worrying whether they look like a success to others.